CYMRU MARKETING JOURNAL

Cymru Marketing Journal - (CMJUK) - Online Business Journal & Digital Marketing Agency. Business News, Directory, SEO, Social Media Management, Advertising, Reviews, Forum, Market Research, Content Writing & Website Design. Thinking Local, Acting Global.

Category: Uncategorised (Page 2 of 5)

Marketing Management

Sun, February 12, 2023 / Marketing Strategist & Content Creator / 0 Comments

Marketing Management: The Art and Science of Driving Business Growth

Marketing management is the process of planning, executing, and controlling the marketing activities of an organization. It involves the development and implementation of marketing strategies that are designed to achieve the organization’s marketing objectives and drive business growth. In today’s competitive marketplace, marketing management plays a critical role in the success of any business, and it is essential for businesses to understand the key principles of effective marketing management.

The first step in effective marketing management is to define the organization’s target market and understand the needs, wants, and behaviors of the target consumers. This requires the collection and analysis of market research data, which can help businesses gain insights into consumer preferences and buying habits. This information can then be used to develop targeted marketing strategies that effectively reach and engage the target audience.

Once the target market has been defined, the next step is to develop a marketing mix that includes the product, price, promotion, and place (distribution) elements of the marketing mix. The marketing mix should be tailored to meet the specific needs and preferences of the target market and align with the organization’s overall marketing objectives. For example, a company that is targeting price-sensitive consumers may choose to offer a lower-priced product and focus on promotions that emphasize value and affordability.

In addition to the marketing mix, organizations must also consider the various communication channels that can be used to reach their target audience. This includes advertising, sales promotion, personal selling, public relations, and direct marketing. It is important for businesses to select the communication channels that are most effective for reaching their target audience and that are consistent with their overall marketing objectives.

Once the marketing strategies have been developed, the next step is to implement them effectively. This requires the coordination of resources and the creation of a comprehensive marketing plan that outlines the tactics and activities that will be used to achieve the marketing objectives. Effective marketing management also requires ongoing monitoring and evaluation of the marketing strategies and making any necessary adjustments to improve performance and achieve better results.

Finally, marketing management also involves the measurement of marketing effectiveness. This includes the collection and analysis of data on marketing performance, such as sales, market share, and customer satisfaction. This information can then be used to make informed decisions about future marketing activities and to continuously improve marketing performance over time.

Conclusion

In conclusion, marketing management is a critical function of any business that is focused on growth and success. It requires a deep understanding of the target market, the development of effective marketing strategies, and ongoing monitoring and evaluation to ensure that marketing efforts are effective and achieve desired results. With the right marketing management techniques, businesses can drive growth, build brand equity, and achieve long-term success in today’s competitive marketplace. Lastly, content creation and writing are imperative if a business needs to stay ahead of the game.

#marketing #digitalmarketing #marketingmanagement #socialmedia #socialmediamanagement #marketresearch

Recovered Stolen Electrician Domain Name.

Mon, October 18, 2021 / CMJUK / 0 Comments
Banner Ad FFEW
www.firstphaseelectricalwales.co.uk

Recovered Stolen Electrician Domain Name.

With the support of UK Website Designers, City of London Police, and Nominet, Jeff Smith the owner of “First Phase Electrical Wales” has today successfully recovered the domain name www.firstphaseelectricalwales.co.uk

I had written about this case on my other Domain Brokering site many months ago and the problems arising from using offshore website designers, that basically cybersquatting the domain name which eventually getting it suspended by the City of London Police and Nominet.

However, it was an enormous task to delete all the breadcrumbs and carbon footprint this domain had incurred over the years that showed the domain in a bad light. The backlinks have been updated although we were not able to successfully catch them all, hopefully now business will pick up seeing we have now acquired the domain name and is in safe hands.

You can read the whole story here:

Using Offshore Website Designers Part 1

Using Offshore Website Designers Part 2

Using Offshore Website Designers Part 3

Jeff is now really pleased that the domain name has been successfully registered and is pointing to his business.

Jeff also asked us to put a review on his website which can be located towards the bottom of his website www.firstphaseelectricalwales.co.uk

UK Website Designers built two sites for Jeff both exact match searchable keywords domain names www.electricianswales.co.uk and www.pattestingwales.co.uk whilst his original branded domain had been compromised and was waiting to be recovered. It took over a year to finally get the domain back to its rightful owner.

Contracts.

The problem with website designers is unless a client has a contract stating the domain names that have been registered on the client’s behalf which will be released on termination of the agreement the business owner could get unstuck getting their domain names back as in the case of Jeff and his previous website designers.

Jeff is fortunate to have such a contract with “UK Website Designers” as we do not do business without signed agreements.

We have learned by our mistakes, the hard way over the years that not having contracts can become messy and as with one passport photographer in particular located in Cardiff who got “UK Website Designers” to build him 3 websites and he then started having financial problems paying, yet he had full control of the hosting and domain names.

Without a signed agreement it was difficult to prove what he had agreed to and that is when we decided that we would never get unstuck like that again.

All businesses should have contracts for the services they offer and anyone that just wants a gentlemen’s handshake should be avoided. A person who refuses to sign a contract obviously has ulterior motives.

Supporting Your Local Business.

Electrician In Wales.

If you are in South Wales UK and are reading this please support your local business and share this article with your connections as Jeff has lost a lot of business because of these people in India.

If you have any electrical work that needs doing-especially coming up to the holiday season with Halloween and Christmas lights and rewiring hots spots for kitchen Appliances or Landlord Property Safety checks and Commercial Properties Jeff is the man to call.

Advertisement.

www.firstphaseelectricalwales.co.uk

#firstphaseelectricalwales #elctricianswales #pattestingwales #stolendomainname #domainnames #ukwebsitedesigners #jeffsmith #suspendeddomainnames #landlordsafetychecks #electriansinwales #rewiring #commericalsafetyinspections #hotspots

It Looks Like This Link On Your Website is Broken.

Sat, April 10, 2021 / CMJUK / 0 Comments
Cyber-Criminals!

Your link on your website is broken.

How many of you out there have had an email like that, I bet there are many.

I will now give you a lesson about cybercrime.

Anyone can make a non existant page and claim the page is broken example:

www.cymrumarketing.com/the-best-marketing-agency-in-the-world

or

www.cymrumarketing.com/renataisthegreatestmarketerintheworld

Neither one of these pages exist and would be deemed as broken.

Hence when a client gets a similar message and a prompt to click a link to fix the issue or inspect the problem, what is going to happen?, well I will tell you you will have clicked a virus or malware that will infiltrate your device, in which they could take over your webcam, have a keylogger so every time you put a password in they would steal your credentials.

Cybercrime is on the rise and you would think the cybercriminals would have a conscience and be worried about karma paying them a visit, but obviously not as the world if full of hackers and scammers without a conscience.

My client yesterday received such a message which he sent to me. I have redacted some of the data to keep my clients information private but you will get the gist.

The link linkSniff.com may have a virus hence I have not made this link clickable and advice anyone NOT to copy and paste the link into their browser as it can open up a can of worms.

However I will give Beth Collins have her 5 minutes of fame by posting her email collins282@yahoo.com and her telephone that does not exist 0203 877 1138

Now here is a screenshot to one of my own websites that have had an attempted hack:

16 Failed Attempts, Unbelievable.

FINAL THOUGHTS.

I have a few other websites that also have similar warnings. Put it this way my sites must be hot property if whoever is doing this, wants to steal the domain names or wants to steal other data.

How can these people sleep at night knowing they have scammed someone out of money or destroyed their livelyhood?

I believe in Karma….

Stay vigilant and never click any links from anyone you do not recognise.

Stay Safe!

Polyethylene glycol (PEG Allergy) as a cause of anaphylaxis

Fri, March 19, 2021 / CMJUK / 6 Comments

Polyethylene glycol (PEG Allergy) as a cause of anaphylaxis

Disclaimer:

This article is intended for people who have concerns about PEG Allergies and who need to safeguard their health and that of their families. It is NOT intended for those who are anti-vaccine and as such is NOT intended to adopt a discussion on the merits of vaccines on this blog. It is also NOT intended as an invitation for a discussion of the lethality of COVID-19 or the need for civic action to limit the spread of the disease.

Adverse Reactions.

I wrote my concerns about the adverse effects of having the Covid Vaccine in a previous article, I have since read further medical concerns which I will publish along with all the fact-checking citations.

People who have had a severe PEG Allergy in the past are advised to talk to a health professional before taking the vaccine.

The link to my previous article is below:

PFIZER-BIONTECH COVID-19 VACCINE – Adverse Reactions – Fact Checking.

Polyethylene glycol (PEG) as a cause of anaphylaxis

Polyethylene glycols (PEGs) or macrogols are polyether compounds and are widely used as additives in pharmaceuticals, cosmetics, and food.

PEGs are also used in everyday products such as toothpaste and shampoo as thickeners, solvents, softeners, and moisture carriers, and they’ve been used as a laxative for decades. An increasing number of biopharmaceuticals include PEGylated compounds as well.

According to the MIT, PEGs are basically tiny, greasy spheres that are used in COVID vaccines to protect the active ingredient (mRNA) and help it penetrate cells. It is within cells that the mRNA can go to work priming the immune system.

PEGs have also been confirmed to cause allergic reactions in rare cases, but how rare is not known.

PEG-2000 is an ingredient used in both the Pfizer and Moderna COVID-19 vaccines. If the compound is found to be the cause of the six allergic reactions to date, it will help the CDC hone its guidance further by narrowing the list of those that should not receive the vaccine.

Instead, CDC guidelines recommend not giving the Pfizer or Moderna vaccines to anyone with a history of severe allergic reaction to any component of the vaccine. For people who have had a severe reaction to another vaccine or injectable medication, the risks and benefits of vaccination should be carefully weighed, CDC says.

Patients with undiagnosed PEG allergy often have a history of immediate onset-unexplained anaphylaxis or anaphylaxis to multiple classes of drugs or unexplained anaphylaxis. Such individuals should not be vaccinated with the Pfizer BioNTech vaccine, except on the expert advice of an allergy specialist. The AstraZeneca vaccine can be used as an alternative (unless otherwise contraindicated), particularly if they previously tolerated an injected influenza vaccine. The vaccine should be administered in a setting with full resuscitation facilities (e.g. a hospital), and a 30-minute observation period is recommended.

https://www.anaphylaxis.org.uk/covid-19-advice/pfizer-covid-19-vaccine-and-allergies/

Anaphylaxis

Anaphylaxis (pronounced ana-fil-ax-is) is a severe and often sudden allergic reaction. It can occur when someone with allergies is exposed to something, they are allergic (known as an allergen). Reactions usually begin within minutes and rapidly progress but can occur up to 2-3 hours later.

What are the causes of anaphylaxis?


The common causes of anaphylaxis include foods such as peanuts, tree nuts, milk, eggs, shellfish, fish, sesame seeds, and kiwi fruit, although many other foods have also been known to trigger anaphylaxis. Some people can react to tiny amounts of food, although this rarely causes a very severe reaction. Non-food causes include wasp or bee stings, natural latex (rubber), and certain drugs such as penicillin. In some people exercise can trigger a severe reaction – either on its own or in combination with other factors such as food or drugs (for example, aspirin).

Anaphylaxis-The-Facts-Feb-2019-1

https://www.anaphylaxis.org.uk/covid-19-advice/pfizer-covid-19-vaccine-and-allergies/

Polyethylene glycol side effects:

If experienced, these tend to have a Less Severe expression.

  • irritation of the rectum
  • a sleep disorder
  • excessive thirst
  • nausea
  • vomiting
  • stomach cramps
  • abdominal bloating
  • a feeling of general discomfort called malaise
  • intense abdominal pain
  • upper abdominal pain

INFREQUENT side effects

If experienced, these tend to have a Severe expression

  • low amount of magnesium in the blood
  • low amount of phosphate in the blood
  • low amount of calcium in the blood
  • a high amount of calcium in the blood
  • an increased sodium level in the blood
  • low amount of sodium in the blood
  • acidosis, a high level of acid in the blood
  • high levels of potassium in the blood
  • low amount of potassium in the blood
  • hives (My daughter had hives after her first vaccine and contrast dye)
  • a high amount of uric acid in the blood

If experienced, these tend to have a Less Severe expression

  • indigestion
  • headache
  • runny nose

RARE side effects

If experienced, these tend to have a Severe expression

  • high blood pressure
  • atrial fibrillation
  • abnormal heart rhythm
  • a feeling of throat tightness
  • rapid onset of fluid in the lungs
  • a puncture, tear, or hole in the esophagus
  • a type of stomach irritation called gastritis
  • insufficient blood supply to the colon
  • bleeding from the stomach, esophagus, or duodenum
  • decreased kidney function
  • fainting
  • seizures
  • muscle tremors
  • a skin rash
  • fluid retention in the legs, feet, arms, or hands
  • puffy face from water retention
  • swelling of the tongue
  • trouble breathing
  • a significant type of allergic reaction called anaphylaxis
  • a type of allergic reaction called angioedema
  • ulceration of the colon
  • lip swelling
  • fast heartbeat
  • asystole, stopping the heart

If experienced, these tend to have a Less Severe expression

  • skin inflammation
  • dizziness
  • heart throbbing or pounding

In the European anaphylaxis registry currently 7935 registered anaphylactic cases only three were induced by macrogol. These findings may imply that polyethylene glycol hypersensitivity is potentially life-threatening but probably underdiagnosed as many drugs and food items contain macrogol. Handling patients with macrogol hypersensitivity can be challenging because of the extensive allergology workup, the necessity of the physician’s expertise, and the limited avoidance options because many drugs, including those used for the treatment of allergic reactions such as antihistamines, may contain macrogol as an additive. Therefore, specific product labeling and awareness are required. Patients should be educated about drugs that may contain PEGs, but also other products like lubricants or ultrasound gels. An increased patient and physician awareness to the allergic potential of macrogol must be discussed before taking the Covid Vaccine.

The Centers for Disease Control (CDC) warns:

If you have had a severe allergic reaction—also known as anaphylaxis—to any ingredient in the Pfizer-BioNTech vaccine, you should not get vaccinated.*

*If you have had a severe allergic reaction to other vaccines or injectable therapies, ask your doctor if you should get the Pfizer-BioNTech vaccine. Your doctor will help you decide if it is safe for you to get the Pfizer-BioNTech vaccine.

PEG-2000 is an ingredient used in both the Pfizer and Moderna COVID-19 vaccines. If the compound is found to be the cause of the six allergic reactions to date, it will help the CDC hone its guidance further by narrowing the list of those that should not receive the vaccine. https://snacksafely.com/2020/12/what-we-know-about-peg-suspected-as-the-cause-of-reactions-to-pfizers-covid-19-vaccine/

https://www.webmd.com/drugs/2/drug-17118/polyethylene-glycol-3350-oral/details/list-sideeffects

https://aacijournal.biomedcentral.com/articles/10.1186/s13223-016-0172-7

https://www.sciencemag.org/news/2020/12/suspicions-grow-nanoparticles-pfizer-s-covid-19-vaccine-trigger-rare-allergic-reactions

FINAL THOUGHTS

If you have doubts speak to your local healthcare provider, or a health professional before taking the vaccine.

From personal experience, my daughter’s GP failed to mention that the reaction she had from an MRI contrast dye could well have been an anaphylaxis allergy, and was not advised about having her second vaccine. This is very worrying considering the same GP practice prescribed her Gaviscon which later transpired after we went to A&E that my daughter did not have gastric problems but was in fact diagnosed with Multiple Sclerosis.

#peg #pegallergy #Polyethyleneglycol #anaphylaxis #covidvaccine #covidvaccineanaphylaxis #covidvaccineallergicreaction

My Client Has Been Scammed

Thu, February 18, 2021 / CMJUK / 0 Comments
https://mangomedia.online/

MY CLIENT HAS BEEN SCAMMED!

I was notified today by my angry client thinking that I had collected a payment via ‘www.gocardless.com’ for an amount that did not relate to our agreement. My client went on to say he has been charged since December twice in the month.

Obviously I had to investigate this and ‘Gocardless‘ confirmed that the amount my client was querying was nothing to do with me.

Gocardless sent me an email to trace payments with a link https://gocardless.com/payment-lookup/ I forwarded this onto my client and he managed to find out who the company was that had in fact taken the payments and it so happens to be the company named above.

I nearly lost a client because of these muppets so I am going to play fire with fire.

Who are GoCardless:

Gocardless in a nutshell is a service to set up direct debits for small businesses, meaning any company that collects recurring payments has the ability to collect payments month after month. They have created a global bank debit network, to rival credit and debit cards. … GoCardless has offices in London, Paris, Munich, Melbourne and San Francisco.

MANGOMEDIA.ONLINE

This is what I found out about the company by doing to simply search:

Do not just take my word for it do read what trust pilot have on them:

https://uk.trustpilot.com/review/mangomedia.online

Their telephone number also does not work:

01229 797 282

I did send them an email but I have a feeling it will be ignored, hence I did a Companies House Search and this is what I found:

https://find-and-update.company-information.service.gov.uk/company/11318727

Screenshots Below:

Now there are a couple of resigned directors on this portal however I am after the current director ‘ STEVEN DOMINIK COLEMAN’ who has 75% shares in the company but what is a bit weird he does not seem to be on LinkedIn. However I did find one of the resigned directors and have asked this person to contact me. If they don’t then it will be a matter for the police and small claims court.

Seeing now I have a name for this person not only will I be advising my client and anyone else that has been scammed by this company to contact:

https://www.actionfraud.police.uk/

This is classed as cyber crime. To try to get the money back a formal letter needs to be sent to this person:

Mr Steven Dominik Coleman

Correspondence Address is also in the footer of their website:

123 Domains Names Limited
48 Dartmouth Street
Barrow-In-Furness
LA14 3AS

To get your money back after giving this person time preferably 7 – 14 days, one can also go down the following route, however you need to exhaust all avenues to retrieve payment including, phoning your bank , emailing, sending snail mail letter (post) and finally take them to a small claims court, this will cost you but you can claim the money back for court fees and debt collection fees:

SMALL CLAIMS COURT

https://www.gov.uk/make-court-claim-for-money

https://www.gov.uk/make-court-claim-for-money/court-fees

DEBT COLLECTOR

If you go down the route of getting a debt collector involved they will charge you upfront.

You could try this company although I have never used them personally but they offer ‘NO WIN NO FEE DEBT COLLECTION’ https://mydebtrecovery.co.uk/

Do your own research and get prices before settling for any particular company.

Hence it is better to try and do it yourself and try to recover the money. If you find this daunting you can then hire a debt collector.

Final Thoughts

These people are low lifes in my opinion if they prey on people and give web designers a bad name.

Hence anyone that crosses my path and messes with my clients will be publicly named and shamed.

‘Steven Dominik Coleman’

….is now publically named and shamed and will be on my radar forever unless he gives back all the money he has scammed from everyone.

He is not on LinkedIn, not sure about Facebook and seems to have little carbon footprint. He may well in fact have two locations, but primarily I am concentrating on 123 Domain Names LTD (no relation ot 123reg,com), obviously in the world of domaining someone is bound to know who he is……

I did some more digging on the resigned directors of 123 Domain Names and one of them who is on LinkedIn is associated with a company called ‘The Domain Directory’ and guess who I found to be an active director only Mr Steven Coleman but trading under a different address: https://find-and-update.company-information.service.gov.uk/company/12424499/officers

THE DOMAIN DIRECTORY GROUP LTD 69 Market Street, Dalton-In-Furness, England, LA15 8DL

Anyone who has any information on these people and companies 123 Domain Names LTD, MangoMedia.Online and The Domain Directory, should contact us using the form below, all information will be treated confidentially. Also when trying to recover your money send letters to both addresses mentioned above:

Hand Sanitisers

Tue, January 26, 2021 / CMJUK / 0 Comments
hand Sanitizers Banner

Hand Sanitisers.

Hand sanitizers, love them or hate them, we all have to use them.

Being a sufferer of OCD I have tried and tested my fair share of hand sanitisers in my time. My brain seems to analyze where germs get cross contaminated and I use more hand sanitizer than the average person so I should have some knowledge of which ones work and which ones don’t.

Ultimately my favorite brands are Dettol & Carex and I prefer the aloe vera versions as a personal preference:

When buying hand sanitizer it is best to stick to well-known brands that are regulated by EU Biocides Regulation 528/2012.

There are many fly-by-night sellers on eBay and Etsy that claim that their brands kill germs. I would avoid buying from these retailers at all costs, as most make their own concoctions and sell them under their own labels unregulated.

If a hand sanitizer brand does not have its own website dedicated to the product name I would not buy from them. Anyone can cook something up in their kitchen.

You can never be too careful with germs.

If a company dedicated its time to making a product a household name it will spend money on advertising. If you have never heard of them or you buy an unknown brand from a stall in a market because it is cheap, you have to question what you are putting on your hands.

In hindsight, these brands should be able to prove that the product matches the claims, so if a product makes a certain claim, such as it kills 99.9% of bacteria and viruses, then it should fulfill that claim.

Read more: https://www.which.co.uk/news/2020/12/hand-sanitisers-sold-online-fail-which-tests/ – Which?

However, I have recently received some samples from a company selling ‘Dr. Brown’ Hand Sanitisers. I told them I would give them a review and even though I love the high street brands, I think if there was a shortage of hand sanitizers, I would not hesitate to use this company or if I had a lot of employees I would certainly give them a go.

I received both citrus and lavender.

I found them to be slightly on the runny side rather than gel although there was an element of gel in the composition.

It definitely wafted alcohol and took a couple of seconds to evaporate but once the smell had gone it left a pleasant aroma behind that lingered. My favorite was Lavender out of the two.

Dr.Brown Hand Sanitizer

BCB DR. Brown’s Hand Sanitiser | UK Made, Over 80% Alcohol — UKMCPro.co.uk

Dr. Browne’s Scented Hand Sanitiser 475ml – Lavender or Lemongrass – BCB International Ltd

Bcb Dr Browns Hand Sanitiser 475ml – 80% Alcohol Denat Hand Gel – Lavender scented – Pump lid – Made in UK, Kills 99.9% of All Germs : Amazon.co.uk: Health & Personal Care

To read more about which hand sanitizers have been tried and tested, I would check out the following blog, but again they emphasize Carex & Dettol as the brands to buy:

https://www.which.co.uk/news/2020/12/hand-sanitisers-sold-online-fail-which-tests/

Final Thoughts:

**Warning!!!

If you are a Gas or Electrical Engineer DO NOT USE ALCOHOL-BASED FLAMABLE HAND SANITISERS around naked flames or sparks.

The International Association of Oil and Gas Producers has issued a safety alert, stating a build-up of static can create an invisible flame from the ignition source whereby the hand sanitizer on one’s hands can then ignite. It is recommended you wash your hands in hot soapy water to get rid of all traces of hand sanitizer before commencing work.

https://pubs.spe.org/en/hsenow/hse-now-article-page/?art=6998

germawareness.co.uk logo

DOMAIN NAME FOR SALE!

#handsanitiser #personalhygiene #germawareness #ocd #bacteria

Landlord Resposibilities Fact Checking.

Mon, January 25, 2021 / RENATA BARNES / 0 Comments
LANDLORDS OBLIGATION FACT CHECKING

LANDLORDS OBLIGATIONS FACT CHECKING.

ANNUAL GAS SAFETY CHECK

I am the voice for tenants that are not in the know.

Due to an incident that happened to me last year with the installation of my own cooker, I decided to make some enquiries as there was mixed information and I needed to get the facts right.

So here is what I know:

If a cooker is installed by the tenant it is the resposibility for the repairs and maintenance by the tenant but the annual Gas Safety checks are the responsibility of the landlord.

Below is an email to confirm this and I have redacted part of the senders information for privacy purposes.

FIRE ALARMS INSPECTIONS

I also asked the question in an online form how often do fire alarms have to be checked and the Government Agency told be to look on their link as follows where it does not mention the frequency of the alarm checks by a regualated electrician or anything about annual checks.

https://www.gov.uk/private-renting/your-landlords-safety-responsibilities

There is no mention how often a fire alarm has to be checked by an regulated electrician.

From I have read on other sites it is the tenant’s resposibility to check the arms are working once a month.

Here is the screenshot of the Fire Reguations from the link above:

https://www.gov.uk/private-renting/your-landlords-safety-responsibilities

FINAL THOUGHTS

For the gas engineer to say there is no need for carbon monoxide alarms to be fitted they are wrong, every rented property has to have a carbon monoxide alarm.

For the annual fire inspection done by a regulated electrical engineer, there is no data to support this and it is the responsibility of the tenant to make sure their alarms are working once a month.

If an electrician or landlord tells you otherwise they are wrong and the electrician is making money off the back of the word “legislation” is basically hoodwinking the landlord who may have a few properties.

TRUSTING THE TENANT

The only thing I can say is that the majority of people do have common sense and do test their alarms and it is down to the landlord to decide can he/she trust the tenant enough to do the fire alarm test once a month…..

The can of smoke the electrician used to test the alarms on my property can be purchased below:

Royal Mail VS Courier

Sat, January 16, 2021 / CMJUK / 0 Comments

Royal Mail Poor and Costly Service.

As my readers are aware by now I own several blogs and today I posted on: https://disabledentrepreneur.uk/royal-mail-vs-courier

I am a marketing influencer consultant with a following of nearly 10K people on LinkedIn.

My concerns are that my daughter who suffers with Multiple Sclerosis is on the verge of a replase because of Royal Mail due to unnecassary anxiety and stress.

Now I have reached out to the CEO Stuart Simpson regarding the problem my daughter is faced with for comment.

The post should be titled “Royal Mail VS Carrier Pigeon”.

Hopefully we will be able to resolve this issue quickly without any fuss.

I will be updating this post at the bottom of this page as soon as I get a response.

My concerns are not only about the value of the parcel and deadline but also by far the most important my daughters health. Obviously the parcel is worth a lot of money for my daughter to be up in arms worrying.

If a company has a laid back attitude and says they will respond within 10 -35 days, that is simply not good enough.

If you have a problem fix it thats all I can say, employ more staff if you have to….

There are plenty competitors out there including possible startups so it would be worth evaluating logistic strategies to stay ahead of the competion.

Regarding cost.

If you are sending letters, then Royal Mail is an option, but email is far easier, quickerm cheaper and more secure. However, if you want to send parcels that are larger and heavier, a courier is without a doubt the most cost-effective option every time.

I remember sending parcels abroad that cost more than the content I was shipping using Royal Mail.

Royal Mail vs Couriers – Which One Works for your Business?

Chat Widget.

Even I have a chat widget on all my sites, it is not hard to implement and it gives confidence to the user that their question will be answered, without trudging through countless web pages. I personally detest when a company does not tell you straight but points you to a tutorials or web pages and has no chat widget.

Standard of Care.

When a company enters into a contract between the consumer and service provider they have to duty of standard care which may be expressed in the contract or be implied by statute.

The contract may impose an absolute obligation on the entity to perform. However, in the case of giving advice or providing some other professional service, the implied duty of reasonable care and skill is likely to apply (Section 13 SGSA 1982).

For example, when acting on behalf of a client in litigation, the solicitor is not guaranteeing success. The duty on the solicitor is to act with the care and skill that the client is entitled to expect from a professional. Similarly, when supervising the construction of a building, the surveyor is under a duty to act with the requisite care and skill. An additional absolute duty may be placed on the professional (for example, a surveyor may have contractually undertaken to spend a set number of hours each day at the site). The nature of any contractual obligation needs to be examined in each case.

Obviously the care expected between the consumer and the service provider is to ensure that the service is met and in the case of Royal Mail logistics are delivered from A to B., failing to do this, the consumer is entitled to monetary compensation.

https://www.humphreys.co.uk/personal/negligence-general/

FINAL THOUGHTS!

I understand the sheer volume of letters and parcels sent everyday can be overwhelming to comprehend and my daughter and I am are a drop in the ocean as far as Royal Mail are concerned. But if Amazon who I am an affiliate are on the ball there should be no excuse for Royal Mail.

Here is the compensation page it mentions nothing about if someone falls ill because of a direct consequence (Domino Effect) of Royal Mail’s actions.

UPDATE

19/01/21

I had a response back from the CEO of Royal Mail who said they would look into this for me. This does not solve the problem that even though I received the email 24 hours ago no one has bothered contacting my daughter and I.

Out of frustracion my daughter phoned Royal Mail today and was put on hold for an hour and ten minutes.

People should not have to wait this long to be put through to have a person on the other end obviously over worked and very stressed, having a tone in her voice and then saying that they are aware there is a backlog of deliveries in Cardiff Sorting Office (UK).

This news is no good to the customer who has a deadline to return a package.

What Is Royal Mail Doing?

Even a carrier pigeon can deliver faster than what they are doing right now.

They should never make excuses as with every obstacle there is always a solution.

Tell me something if there are so many people out of work because of lockdown surely they can employ people or use online virtual assistants to answer calls and message with online chat. They would not have to physically employ staff just hire a service provider that can alleviate the problem of answering calls.

As for the backlog of deliveries what is wrong with their logistics again they could outsource the work to other couriers.

Obviously I do not know how a sorting office runs as the closest I have been to one was to collect parcels but again there is always a solution to every problem.

I would like to know what Royal Mail will offer my daughter for all the stress and worry she has endured which is detrimental to her health?

Will I be promoting Royal Mail in future?, who knows we will have to wait and see in another update. I still have not shared this post on my social media pages as I am still waiting on a soultion to this problem, although the clock is ticking.

https://www.royalmail.com/retail-compensation-policy-loss

Hyphen Domain Names

Tue, January 12, 2021 / CMJUK / 0 Comments
Hypen Domain Names

Hyphen Domain Names.

Hyphen Domain Names and why you should not use them.

I was approached last week to tender for a bank and upon closer inspection I found that they are using a hyphen domain name. This got me thinking outside the box so to speak and the keywords they were using within their domain name were hyphenated. I found that they were pointing what would be their MAIN non hyphen domain name to their hyphen domain name, not the other way round. Not only that they were not using the keywords that a consumer would search for, although there are 654,000,000 results for their keywords business bank, the first word in their domain name would not be something that people neccessarily would search for. Google does not use exact-match searchable phrases but will list a broad match of search results based on the searchable keywords.

I then thought how can I help this bank with their marketing when they are looking for a marketing agency that would be a subcontractor? I for one cannot be a subcontractor, cannot work out of hours or weekends, and can only commit to a few hours each month. I work on my own terms.

So I decided to register a domain name any bank would want in the UK but rather than just put the domain name up for sale I will be doing extensive SEO. I have already launched the domain even though the website is under construction and will eventually have a directory of all the banks in the UK.

Once I get the domain on the first page of Google I will contact the bank in question, although any bank will be biting my arm off to get the domain, especially when it will be generating traffic. I will not announce the domain name until it is 100% developed.

💲💲💲

So needless to say I come across another domain name that had a marketing campaign sent to my inbox today and I was very surprised that they too were using a hyphen domain name.

Again I did some investigating and found that the non hyphen domain name was actually for sale, which means that the powers that be have no intention of buying domain names that are being brokered and are up for sale as opposed to hand-registering what is available.

Good luck to them is all I can say and even though I am not brokering www.neomproperty.com and as opposed to what Neom City have www.neom-property.com gives me a better understanding of their marketing strategy.

As for the word “Neom,” it is trademarked therefore no one should be able to use the word other than the London Organic Beauty Company. Hence in my opinion and considering the London Organic Company came first www.neom.com by rights should belong to the beauty company, just saying…. The same goes for booking(s).com trademarked their name so no one can use the word booking (s) in a domain name.

PROS & CONS.

PROS:

Advantages of using hyphens

Domain names comprised of generic terms are more likely to be available; particularly when seeking to the nonavailable TLD.

CONS:

Disadvantages of hyphenated domain names

People are less likely to remember a hyphen and it adds an extra character to the domain name.

More difficult to market nonflowing words and long-winded especially when advertising on radio or through word of mouth.

Is not as valuable as a flowing two or three-word domain name and won’t have as good a resale value.

If your domain name is two words (like www.renataentrepreneur.com), you may want to separate the words with a hyphen for readability: www.renata-entrepreneur.com. But one has to consider that hyphens strongly correlate with spammy behavior and decrease domain name readability and memorability. People tend to ignore or avoid clicking links that go to these types of domain names for fear of landing on a nonauthentic scam website or a virus.

https://news.gandi.net/en/2020/08/should-i-put-a-dash-in-my-domain-name/

What about using underscores instead of hyphens?

Ultimately one should perform a radio test for memorability. A radio test is a way of finding out if the domain names are easily remembered publically e.g. on the phone, in meetings, in presentations, at a bar, in a taxi, or in a Zoom call. Verbal communication enables us to remember words easily, using hyphens can cause confusion and may be deemed as untrustworthy. Symbols and underscores can’t be used in domains anyway as the characters are not permitted, however, numbers can.

It may an idea for a business to secure the hyphen domain name but not use it for SEO or marketing purposes more so to stop cyber criminals from cloning sites.

For your information, I have secured the hyphen for my example earlier www.renataentrepreneur.com plus the .co.uk so that no one gets the better of me.

😂

#domainnames #hypendomainnames #tld #gtld tldomainnames

« Older posts Newer posts »

© 2024 CYMRU MARKETING JOURNAL

Theme by Anders Norén — Up ↑