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Category: DOMAIN BROKERING (Page 1 of 4)

The Importance of Exact Match Keyword Domains

Exact Match Keyword Domain Names

The Importance of Exact Match Keyword Domains (EMD) in Marketing

Marketing Strategy: In the rapidly evolving world of online marketing, businesses are constantly seeking new strategies to improve their visibility, reach their target audience, and drive more organic traffic to their websites. One strategy that has garnered attention over the years is the use of Exact Match Keyword Domains (EMD). EMDs are domain names that precisely match the keywords people use to search for specific products, services, or information online.

Enhanced Search Engine Visibility: One of the primary advantages of using an Exact Match Keyword Domain is its potential to improve search engine visibility. Search engines, like Google, place a significant emphasis on relevancy when ranking websites in search results. By incorporating relevant keywords into your domain name, you increase the chances of your website being considered highly relevant for those specific keywords.

When users search for a particular keyword or phrase, search engines may give preference to websites with exact match domains. This is because an EMD provides an immediate indication to search engines that your website is closely aligned with the user’s search intent. Consequently, an EMD can help your website achieve higher rankings in search engine results pages (SERPs), leading to increased organic traffic and improved brand exposure.

Improved User Perception and Credibility: A domain name that precisely matches the product or service you offer can significantly enhance user perception and credibility. When users see an Exact Match Keyword Domain, it reinforces their confidence that they have landed on a relevant website that caters to their needs. This alignment between the domain name and the user’s search query creates a positive first impression, increasing the likelihood of users staying on your site and exploring its content further.

Moreover, an EMD can help establish your brand as an authoritative source within your niche. When customers encounter a domain name that directly relates to their search query, they are more likely to trust the information and offerings provided on that website. This trust and credibility can boost engagement, encourage repeat visits, and generate positive word-of-mouth recommendations.

Enhanced Click-through Rates (CTRs): Exact Match Keyword Domains have the potential to improve click-through rates (CTRs) by attracting the attention of users during the search process. When users see a domain name that precisely matches their search query in the search results, it acts as a powerful trigger. It signals to them that your website is likely to provide the information or solution they are seeking. Users are more inclined to click on search results that align closely with their needs and expectations. As a result, an EMD can entice users to click on your website, increasing the likelihood of generating valuable organic traffic. Higher CTRs can also have a positive impact on your search engine rankings, as search engines often interpret higher CTRs as a sign of relevance and quality.

Brand Recall and Memorability: Another advantage of Exact Match Keyword Domains is their potential to enhance brand recall and memorability. A domain name that incorporates relevant keywords makes it easier for users to remember and associate with the product or service they are seeking. When users need to revisit your website or refer it to others, the connection between the domain name and their search query facilitates recall and increases the likelihood of them returning to your site.

Furthermore, if users find value in your website’s content or offerings, they are more likely to remember and recommend your domain name to others who share similar interests. This can amplify the word-of-mouth marketing effect and contribute to the growth of your online presence.

While the digital marketing landscape continues to evolve, the importance of Exact Match Keyword Domains (EMD) in marketing remains significant. EMDs provide businesses with a competitive edge.

The Benefits Of Having MoreThan One Exact Match Keyword Domain For Your Business

One effective strategy to enhance your online visibility is by using exact-match keyword domains. These are domain names that precisely match the keywords potential customers use to search for products or services. While having a single exact-match keyword domain can be beneficial, there are several advantages to having more than one for your tour business. Let’s explore these benefits in detail.

  1. Increased Visibility and Targeted Traffic: Having multiple exact-match keyword domains allows you to target a broader range of relevant keywords. By incorporating different keywords into your domain names, you can attract more visitors to your website. For instance, if your tour business offers hiking tours in the Grand Canyon, having domains such as,, and can help you rank higher in search engine results for various keyword searches related to Grand Canyon hiking tours. This increased visibility will drive more targeted traffic to your website, potentially leading to more conversions and sales.
  1. Competitive Advantage: Standing out from the crowd is vital. Having multiple exact-match keyword domains can give you a competitive edge. When potential customers search for specific keywords related to your business, they are more likely to click on domains that match their search terms. By owning multiple domains that align with various keywords, you increase the chances of appearing in those search results and capturing the attention of your target audience before your competitors do. This advantage can lead to higher click-through rates, increased brand exposure, and ultimately, more business opportunities.
  1. Enhanced Brand Recognition and Trust: Owning multiple exact-match keyword domains not only benefit your search engine rankings but also strengthens your brand recognition. When potential customers see several domains that align with their search queries, it creates an impression of authority and expertise in your industry. Having multiple domains that revolve around your default brand business’s core offerings builds trust and credibility with your audience, making them more likely to choose your services over competitors who have only a single domain.
  1. Diversification of Marketing Strategies: By utilizing multiple exact-match keyword domains, you have the opportunity to diversify your marketing strategies. You can create separate landing pages or microsites for each domain, catering to specific aspects of your tour business. This allows you to customize your marketing messages and offers according to the targeted keywords, optimizing the user experience for each specific audience segment. Additionally, you can experiment with different SEO tactics, content strategies, and promotional campaigns for each domain, gaining insights into what works best for different keywords and customer preferences.
  1. Protection Against Competitors and Domain Squatters: Having multiple exact-match keyword domains can serve as a protective measure for your business. It prevents competitors or domain squatters from acquiring domains that closely resemble your brand or important keywords. By securing these domains for yourself, you ensure that potential customers are directed to your website when searching for relevant services. It also gives you the flexibility to redirect these domains to specific landing pages or integrate them into your overall marketing strategy, strengthening your position in the market.


While having a single exact-match keyword domain can be advantageous, owning multiple domains that align with different relevant keywords can take your core business to the next level.

An example of this can be seen through our own SEO link wheel. Our business model offers several services, so where someone looking for digital marketing may not necessarily think to look at and will be more inclined to click The same could be said for someone searching for domain names may not necessarily choose to click on the two domains I mentioned and will be more likely to click

The trick is to interlink all the domains together so that they all carry one another should one of them fall off the first page of search engines.

If you have a brandable name it will take you a lot longer to be indexed and ranked and someone searching for a specific service or product may not necessarily choose a name they do not recognize.

I do have a personal brand name ( which points to which basically is my online portfolio of work. However, I do not rely on my personal brand to bring in business and therefore have devised an SEO link wheel of Exact Match Domain Names, for each service that I offer. I am essentially driving traffic from multiple directions.

Naming a business after yourself or using acronyms, unless someone has heard of you, they may not go searching for you and you could be leaving money on the table simply by just having one domain name. Becoming a famous brand takes a lot of hard work and money in advertising and marketing. It will take you years to become an overnight success unless you adopt certain marketing strategies.

Having an exact-match keyword domain name increases visibility, generates targeted traffic, and has a competitive advantage. It also has enhanced brand recognition, diversified marketing strategies, and protection against competitors making it a worthwhile investment. By strategically leveraging these domains, you can establish a strong online presence, attract more customers, and ultimately drive the success of your core business in the digital realm.

Featured Exact Match Keyword Domains.


Further Reading


Even if you are already branded and established there is nothing stopping you from buying digital real estate that will increase in value over time. Secure your global positioning before someone else does.

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Football Sport ( Marketing

Football Sport ( Marketing

Football, also known as soccer in some parts of the world, is one of the most popular sports in the world. The United Kingdom, and particularly England, is known for its love of football and its deep roots in the sport’s history. Football has a significant impact on the UK’s economy, society, and culture, with millions of fans watching games and supporting their local teams.

The football industry in the UK is a multi-billion pound industry that includes professional football clubs, stadiums, broadcasting rights, merchandise, and more. According to the 2019 Deloitte Football Money League report, the top 20 European football clubs generated a combined revenue of €9.3 billion, with six of these clubs being from the UK. The UK’s most valuable football club, Manchester United, had revenue of £627.1 million in 2019, making it the third-highest-earning club in the world.

Football clubs in the UK are divided into four tiers, with the Premier League being the highest level. The Premier League is considered to be one of the most competitive and lucrative football leagues in the world, attracting top players and managers from around the globe. The league’s television rights are also highly sought after, with the Premier League’s broadcasting deals generating billions of pounds in revenue each year.

The UK’s football industry also has a significant impact on employment. The football industry provides jobs in a range of fields, including coaching, management, media, and hospitality. According to a report by Oxford Economics, the football industry supports more than 100,000 jobs and contributes over £7 billion to the UK’s economy each year.

Football is also an integral part of the UK’s culture and society. It brings people together and fosters a sense of community and pride. Football matches are often seen as a social event, with fans gathering to watch games and support their local teams. Football also plays an important role in promoting diversity and inclusion, with many clubs and organizations working to create more opportunities for underrepresented groups.

Despite its many positive aspects, the football industry in the UK also faces its share of challenges. One major issue is the rising cost of attending matches, which can make it difficult for fans to support their teams in person. The football industry also faces criticism for its lack of diversity and representation, particularly in leadership positions.

The football industry in the UK is a vital part of the country’s economy, culture, and society. Football clubs, stadiums, and broadcasting rights generate billions of pounds in revenue each year, while also providing employment opportunities and promoting community and diversity. While the industry faces its share of challenges, its continued popularity and influence make it an essential part of the UK’s identity.

How the domain name can help a business with their marketing strategy

Choosing the right domain name is an important part of establishing a business’s online presence. It is crucial for businesses to choose a domain name that reflects their brand and resonates with their target audience. One such domain name that can help businesses with their marketing strategy is

Football is a popular sport worldwide and has a massive fan following. By incorporating “football” into the domain name, the business can attract a vast audience that shares a common interest in the sport. The domain name creates an instant connection with the audience and helps build a sense of community around the brand.

The “” extension of the domain name suggests that the business is based in the UK. This can be a significant advantage for businesses that operate in the UK or target the UK market. A domain name that is country-specific can help businesses establish trust and credibility with their target audience.

Moreover, the domain name “” is concise, easy to remember, and brandable. It is essential for businesses to choose a domain name that is easy to recall and type. A complicated domain name can create confusion among the audience and negatively impact the brand’s image. A brandable domain name is unique, memorable, and catchy. It helps businesses differentiate themselves from their competitors and create a strong brand identity.

Furthermore, the domain name “” can be used to optimize the business’s search engine ranking. Search engine optimization (SEO) is a crucial aspect of online marketing, and the domain name plays a vital role in SEO. A domain name that includes relevant keywords can help businesses rank higher in search engine results pages (SERPs) for relevant search terms. The domain name “” includes the keyword “football,” which can help the business rank higher in SERPs for football-related search terms.


The domain name “” can be a valuable asset to businesses that operate in the football industry or target the football-loving audience. It is concise, brandable, and includes relevant keywords that can help businesses establish a strong online presence, build a community around their brand, and optimize their search engine ranking. Therefore, businesses looking to develop a robust online marketing strategy must consider the domain name they choose, and “” is an excellent choice for businesses looking to capitalize on the popularity of football and the UK market.

We have started marketing the domain name and we can include content writing, marketing, and SEO in the package to get indexed and ranked. There is more to this offer, than just the sale of a domain name.

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How domain name would benefit a business

How domain name would benefit a business

In today’s digital world, businesses have to be vigilant about their online presence and ensure they are doing everything possible to gain the trust of their customers. One of the most effective ways of building trust is by using a domain name that conveys credibility, reliability, and security. The domain name does precisely that.

First and foremost, the name itself, “,” immediately conveys a sense of assurance and trustworthiness. The use of the term “ai” (which stands for artificial intelligence) indicates that the website is cutting-edge and at the forefront of technology. The word “digital” further emphasizes that the website is focused on digital solutions and is well-suited to the modern digital landscape.

Additionally, the use of the word “trust” in the domain name is highly beneficial. Trust is one of the most critical elements of any business relationship. Customers need to feel confident that their personal information is safe and secure when they engage with a company online. The use of the word “trust” in the domain name implies that the website is dedicated to creating a secure and trustworthy online environment for its customers.

Furthermore, the domain name is highly memorable and easy to type. A domain name that is easy to remember and type is critical in today’s fast-paced digital world, where attention spans are short, and users are looking for quick and efficient solutions. A memorable domain name also makes it easier for customers to find the website, which can lead to increased traffic and better search engine rankings.

The use of the “.com” extension is also beneficial for businesses. “.com” is the most widely recognized and respected top-level domain (TLD) extension. It is the default TLD extension that most users type in when looking for a website. The use of “.com” in the domain name enhances the credibility and legitimacy of the website and can make customers more likely to trust and engage with the business.

The domain name is flexible and versatile. It can be used by any business that wants to emphasize its commitment to creating a trustworthy online environment. The name is not industry-specific and can be used by companies in various sectors, including finance, e-commerce, healthcare, and more.


The domain name would be highly beneficial for any business looking to establish a strong and trustworthy online presence. The name is memorable, flexible, and easy to type, and it conveys credibility, reliability, and security. Using this domain name can help businesses build trust with their customers and stand out in the crowded digital marketplace.


Our content writing rates start from £20 for 300 words.

We also market your business across our network of connections and social media groups and pages for £30.00 this will include a Banner AD similar to the one below and an entry into our directory of businesses.

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How to sell domains using AI

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How to sell domains using AI

Selling domains can be a lucrative business, but it can also be time-consuming and require a lot of effort to find the right buyers. Fortunately, advances in artificial intelligence (AI) technology have made it easier to sell domains quickly and efficiently.

  1. Use AI-powered domain valuation tools: One of the most significant challenges in selling domains is determining their value. While you can use traditional valuation methods like comparable sales and market demand, AI-powered tools can provide more accurate and faster assessments. These tools use machine learning algorithms to analyze vast amounts of data, such as keyword popularity, search volume, and historical sales data, to determine a domain’s value. By using these tools, you can quickly and easily price your domains accurately and competitively, making them more attractive to potential buyers.
  2. Implement AI chatbots for customer support: Customer support is another essential aspect of selling domains. Potential buyers may have questions about the domain’s history, its potential uses, and other factors that can influence their decision to buy. AI-powered chatbots can help you provide instant customer support and answer common queries quickly. You can use chatbots to provide 24/7 customer service, improving your customer engagement and increasing the chances of making a sale.
  3. Use AI to identify potential buyers: Identifying potential buyers is another significant challenge in selling domains. AI-powered tools can help you analyze website traffic data to identify businesses or individuals who may be interested in your domain. By using data such as website visitors’ demographics, interests, and search behavior, you can create targeted marketing campaigns that increase your chances of selling the domain quickly.
  4. Leverage AI for personalized marketing: Personalized marketing is crucial in today’s digital landscape. AI-powered tools can help you create personalized marketing campaigns that target specific buyers based on their interests, search history, and browsing behavior. By using personalized marketing, you can increase your chances of selling the domain quickly and at a higher price.
  5. Use AI to optimize your domain landing pages: Your domain’s landing page is critical in convincing potential buyers to make an offer. AI-powered tools can help you optimize your landing pages by analyzing user behavior and making data-driven recommendations. You can use AI to improve your landing page’s design, content, and user experience, making it more attractive and persuasive to potential buyers.


AI technology can help you sell domains more effectively and efficiently. By leveraging AI-powered domain valuation tools, chatbots for customer support, identifying potential buyers, personalized marketing, and optimizing landing pages, you can increase your chances of selling your domains quickly and at a higher price. While AI technology can’t guarantee a sale, it can help you streamline the process and make it more productive.


Sometimes we need an extra hand to help us get where we are going and come to a crossroads not knowing where to turn. Here at Cymru Marketing Business Journal, we are an all-in-one business, offering a wide range of services. Check us out on our sister site to view all services we have to offer and if you drop us a line we will send you the “Ultimate Guide To SEO & Marketing” ebook for free.

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How To Pitch Domain Names To Businesses

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How To Pitch Domain Names To Businesses

When it comes to selling a domain name to a business, the process can be intimidating and overwhelming. However, with the right approach and preparation, you can successfully pitch your domain name to businesses and potentially make a sale. Here are some tips to help you pitch your domain name to businesses. However, you must have knowledge of SEO. Without this knowledge, you will not be able to answer questions such as: how will your domain name help a company, how long will it take for the domain to be indexed and ranked, how much will it cost to advertise the domain name so that the business has an ROI.

Simply throwing a ball into the playground and expecting someone to kick is, basically the same as saying “Hey look I have this domain for sale” and expecting someone to buy without going into detail.

Not only are you selling the domain you are also selling your expertise.

Without any knowledge of SEO, digital marketing, or market research it is going to be much harder to sell a domain name to a business that perhaps is already established but may need a little extra help in lead generation.

  1. Research the Business: Before you reach out to a business, take the time to research the company and understand its industry and target audience. This will help you to tailor your pitch to their specific needs and demonstrate the value of your domain name.
  2. Craft a Compelling Pitch: Your pitch should highlight the benefits of your domain name and how it can help the business improve its online presence. Focus on the unique features and advantages of your domain name and explain how it aligns with the business’s goals and brand identity.
  3. Personalize Your Pitch: When you reach out to a business, make sure to personalize your pitch to the recipient. Address the person by name and reference specific details about the business that demonstrate your interest and understanding of their needs.
  4. Show Examples: Provide examples of how similar domain names have been used successfully by other businesses in the same industry. This can help the business visualize the potential value of your domain name and inspire them to take action.
  5. Be professional and polite: When reaching out to businesses, it’s important to maintain a professional and polite tone. Avoid using overly aggressive or pushy language and focus on building a positive relationship with the recipient.
  6. Be Prepared for Questions: Be prepared to answer any questions the business may have about your domain name. This includes questions about the history of the domain, the potential for search engine optimization, and any legal issues that may arise.
  7. Follow-Up: After your initial pitch, follow up with the business to gauge their interest and answer any additional questions they may have. This demonstrates your commitment and can help move the conversation forward.


Pitching a domain name to businesses requires careful research, preparation, and a personalized approach. By highlighting the unique benefits of your domain name and demonstrating its potential value to the business, you can increase your chances of making a successful sale.


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Should Domain Brokers Charge An Upfront Fee For Marketing & Advertising?

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Should Domain Brokers Charge An Upfront Fee For Marketing & Advertising?

Domain brokers are professionals who specialize in buying and selling internet domain names on behalf of clients. They act as intermediaries between buyers and sellers and are responsible for facilitating the transaction. One of the most common practices among domain brokers is charging an upfront fee for marketing and advertising a domain name. However, the question arises, should domain brokers charge an upfront fee for marketing and advertising? In this article, we will explore this question in detail and weigh the pros and cons of charging an upfront fee for marketing and advertising.

Pros of charging an upfront fee for marketing and advertising:

  1. Provides assurance to the seller: Charging an upfront fee provides assurance to the seller that the broker is serious about selling the domain name. It also shows that the broker is committed to spending time and resources on marketing and advertising the domain name, which can help to attract potential buyers.
  2. Covers the cost of marketing and advertising: Marketing and advertising a domain name can be costly, especially if the broker is using paid advertising methods such as Google AdWords or Facebook Ads. Charging an upfront fee helps to cover these costs and ensures that the broker can continue to market and advertise the domain name until it is sold.
  3. Filters out non-serious clients: Charging an upfront fee can also help to filter out non-serious clients who are not committed to selling their domain name. This can save the broker time and resources that would have otherwise been wasted on clients who are not serious about selling.

Cons of charging an upfront fee for marketing and advertising:

  1. Risk of not selling the domain name: There is always a risk that the domain name may not sell, even after the broker has spent time and resources on marketing and advertising. In this case, the seller may feel that they have paid an upfront fee for nothing, which can lead to dissatisfaction, although this can work both ways because the broker still has to pay for hosting, marketing, and advertising. Therefore it is imperative to set out a disclaimer and emphasis that hosting, advertising, and marketing come with additional fees.
  2. Potential conflict of interest: Charging an upfront fee can create a potential conflict of interest between the broker and the seller. If the broker is paid upfront, they may be less motivated to sell the domain name quickly and at the best possible price, as they have already been paid.
  3. Lack of transparency: Some brokers may charge an upfront fee without providing transparency on how the fee will be used or what specific marketing and advertising efforts will be undertaken. This can lead to mistrust between the broker and the seller.


Whether domain brokers should charge an upfront fee for marketing and advertising is a complex issue and boils down to the discretion of the broker. If it costs the broker money to advertise using PPC or Banner Ads, it only makes sense to charge for the service.

There is no guarantee a domain name will sell so for a domain seller to expect the domain broker to work for them for nothing and spend money out of their pocket paying for advertising does not make sense.

A domain broker that spends most of his/her time brokering a domain name on a domain name that was registered for $10 should have a bigger commission than 15%. Just because the domain seller has registered the domain name they should not expect someone to work for free and reward them a small commission if the domain sells and that’s a big “IF”.

Giving a domain broker a higher commission without paying any upfront fees as an incentive to work harder is offensive to the broker that is spending their time and money marketing a domain that may never sell.

It is not the broker’s fault if your domain does not sell. Brokers do not have superpowers, they can not force someone to buy your domain names and they do not have a little black book of investors ready and waiting to buy domain names. Your domain depends on if your domain has value and if it is in demand. Businesses usually become creative if their first choice of the domain name has gone, as was the case with me not being able to acquire so I settled for

There are two ways the broker may try to sell your domain (1) they list your domain on their site similar to a marketplace and set and forget or (2) they perform SEO, market, write content and advertise the domain name so it gets seen by a targeted audience. With all the best efforts no one can make someone buy your domain if your domain has no value. Simply giving a domain to a domain broker and saying “here you go” without giving a pitch about why you think your domain is worth the money you are asking for is like handing over a brick to a broker and expecting them to know what you envisage the brick could become.

Domain sellers need to send a pitch to the domain broker so that the broker knows why the domain is worth the asking price. It could be that the domain has history, or equity and is getting traffic. Domain Brokers are not mind readers.

Beauty Consultants of High-End Beauty Brands, Car Show Room Sales Staff, and Real Estate Agents all get a base wage plus a commission on top if they sell, so it should also apply to Domain Brokers.

A domain broker who runs their own business has to pay hosting fees, marketing, and advertising fees and may even hire content writers. A domain broker will also network with his or her connections and the costs should not come out of domain brokers’ pockets, furthermore, no one works for free in this world and gets a reward if they manage to sell. Imagine if the domain never sells, you have theoretically got someone to work for you for nothing, as well as use up advertising space which costs money.

A domain broker has overheads to pay for and if they are paying for hosting, advertising, and marketing it drains their cash flow.

While charging an upfront fee provides assurance to the seller, covers the cost of marketing and advertising, and filters out non-serious clients, it also comes with the risk of not selling the domain name, a potential conflict of interest, and a lack of transparency.

Ultimately, the decision to charge an upfront fee should be based on the specific circumstances of each transaction and the relationship between the broker and the seller.

As a general rule, domain brokers should strive for transparency and clear communication with their clients to ensure that both parties are satisfied with the transaction.

Domain Brokers should always have a contract in place between the seller and the broker. If you sell your domain names on marketplaces they have their own terms and conditions and they usually charge for brokering. It is one thing to list a domain and set and forget and it is another when it comes to brokering.

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Business Owners Should Learn About SEO, Domain Names and Marketing.

If someone wants to help you for free – no catches, then you should let them!

Business Owners Should Learn About SEO, Domain Names & Marketing!

When you try doing things yourself and things go wrong, you have only yourself to blame. If you think by using a web builder is going to get you traffic, you need to think again. You either have to hire an SEO specialist, buy add-ons like a ranking coach or have to do the SEO & Marketing yourself. But if you do nothing your website will just float in cyberspace.

If a website designer offers you a helping hand, do not be ungrateful. If they offer you free advertising space and free backlinks you have nothing to lose especially if it does not cost you a single penny.

Do not make excuses that you only need one brand domain name and that your website is going to bring you tonnes of traffic if you do not have a blog associated with it.

Blogs are extremely important in generating traffic. You are kidding yourself if you do not master the techniques or hire someone to do it for you.

I know you may be on a budget that is why you should learn to do things properly, do not think that building a website in a web builder is all you need to do, because it’s not, you need to work on the engine for the wheels to move.

Example A:

I was recently approached by a lady who had a branded domain name and a website she had built herself on one of these basic web-builder platforms and she asked me if I could help with her content.

I looked at her site and immediately saw red flags. Her website was not responsive to all devices and she was using a branded name that unless someone has heard of you, they are not going to search for you.

If you do not perform SEO your website will be swallowed up in a sea of other sites all fighting to be on the first pages of search engines.

I made an example of my personal brand (iRenata -Renata Entrepreneur). Although I am well known in certain circles (LinkedIn), I am by far not famous, so if people have never heard of me they are not going to search for me, hence that is why I have built an SEO Link Wheel with Keyword Domain Names Websites and Social Media Pages.

Sample SEO Link Wheel
Example SEO Link Wheel!

So I took the liberty of doing an SEO Audit Report which I sent to her and found she had zero visitors to her site. Her website was not indexed and ranked.

I gave her my recommendations and showed her how having a secondary keyword domain name will help her. By coincidence, I had two matching keyword domain names on my books. She then asked me how much it would cost and after an exchange of emails, she came back to me and said she would attempt to do the SEO and try and fix her site herself. To this date she has done nothing other than adding a cookie banner, which again she did not think she need to have, I soon put her straight.

I then responded to her and said I would reserve the domains for her free of charge for the first 12 months and give her free backlinks to her business and amazingly she has gone off the radar. I was essentially going to give her a piggyback for free.

Example B:

Another example of a business not valuing a domain name that they owned and dropped, inclusive of a website that was on the first page of search engines and had secured global positioning and brand authority in favor of their Facebook page so to save money. The problem is this particular business had just won an award and was buzzing, but once the dust settles and business starts to dwindle they will be asked by their customers why they do not have a website and when they try to get their domains back they will have to pay a hefty fee to get them.

Doing It Yourself To Save Money.

All I can save if you are a business and you try to build websites yourself learn about SEO, keyword domain names, and brand domain names because if you think you can do it yourself to save money do not be surprised your website will not see the light of day and most certainly will not be on the first pages of search engines.

Do not think that cutting corners is going to save you money because I can tell you for starters you will lose traffic which could potentially convert into leads if you do not do things correctly.

If someone is trying to help you free of charge do try to take their advice (do not look a gift horse in the mouth). I tried helping Client B by telling him to put his website on his market stall banner but did he listen, did he hell? I told him he was losing business through passing trade and told him his particular niche people not going to be searching for him when they can literally go to any supermarket and buy something similar.

If you think that you can do it yourself why are you not already on the first pages of search engines, or why are you not generating enough traffic”?

If you think a Facebook Page is all you need then this is only one source of traffic.

Never rely on one source of traffic.

I may go on Facebook once every couple of days, maybe even once a week. I do not have enough hours in the day to spend my time on Social Media unless I am advertising and marketing. I certainly do not use Facebook for personal entertainment so my point is there are many people like me who either do not have Facebook accounts or do not spend time hanging out. I see this too many times on LinkedIn where it may say the user has not posted lately. People especially entrepreneurs are very busy and may not have the time to surf social media.

By rights the (Client B) that gave me no notice to terminate even though he had a contract, I should have charged him but I would have then run the risk of him huffing and puffing and then talking sh#t about me.

I am patient one day he will need his domain names and I gave him plenty of opportunities to transfer them to him (I asked him to give me the name of his registrar) and he declined so he cannot come back to me at a later date because they will be in use when I forward them to an affiliate page that hopefully will convert into sales for me in the same niche. His loss my gain.

Do not try to be a smart arse as the latter (Client B) with dropping his domain names including his branded name, because one day he may want the domains and I will get my money back from what I have lost for the late cancellation.

If you have not got a clue about website design, SEO, domain names, and marketing leave it to the experts and do not do it yourself.

Do not expect a web designer to fix your botch job. If you want someone to fix the foundations of your house, any reputable builder or architect would recommend demolition first before building on weak foundations before doing a proper job of rebuilding. The same applies to a website. Imagine building a high-rise building on foundations that could not withstand earthquakes, it just would not happen. The same applies to websites.

Example C.

Finally do not be a tire kicker, consider this, how would you feel if someone wasted your time?

You could have been busy generating leads rather than messing around with someone who has no intention to buy from you.

This actually happened to me a few months ago someone contacted me over a domain name I gave her the price and she seemed to be happy, but she said something that made me think she was simply wasting my time and that she was off for a few weeks on business and would come back to me on her return.

If she wanted the domain badly enough she would not have waited for a few weeks to acquire it considering we were in full flow communication, she is a Limited company because I checked her out on Companies House, so she could have afforded it if she needed it badly enough. All I was asking was £500, I have since listed back up on Godday and increased the price.

I did wait for her to come back to me and she didn’t, even though I had taken the domain off the market for many weeks where potentially I could have lost a sale. I then decided to message her one last time and asked her to let me know either way, which she did by saying she no longer needed the domain.

Time waster, what was the point of the outreach? She had her chance to acquire it and then bailed out. Why agree on a price and then make a BS excuse not to buy?

The thing is when I sell domain names I may include hosting, design, and development, SEO, Marketing, and Advertising at my discretion. It all depends on who the company is and what its reasons for buying the domains are.

The moral of the story, learn about SEO and Domain Names. If you want more traffic then you need to have a blog and regular content. The more times your articles are published the higher up the ladder you will climb.

Either way, I try to mentor my clients if they simply want a domain name or if they want website design and development or lead generation. You defiantly get your money’s worth with me and I even give you a free ebook I have written to give you a head start.

If you have any questions, please contact me using the form below:

#webbuilders #seo #marketing #advertising #keyworddomainnames #brandeddomainnames #secondarydomainnames #blogs #blogposts #contentwriting #ukcontentwriters

Disagreeing With Your Competitor

Keep your business moving forward

Disagreeing With Your Competitor.

Minding my own business, I scrolled through my LinkedIn Notifications and noticed someone blatantly taking the proverbial p#ss out of a local pizza company. Curious about the topic of discussion and because I specialize in domain names I decided to join the conversation.

The entity happens to live in the same city as me in Cardiff Wales and runs a Marketing Agency, he pointed out that a domain name a pizza company was using has the word sh#t in the domain name. It did not have the actual word; it was the way the letters were merged and highlighted by my competitor that showed all the words in poor taste (no pun intended).

There is a saying “put your brain in gear before putting your mouth in motion” and for me, Monday morning was the start of my content writing week, and I should have thought twice before ending up arguing in a testosterone-heated discussion.

My competitor later admitted he copied the image and content from Reddit and then went on a defense that he has always supported the company and gave them free marketing…yer right.

My point was, never take the mick out of another business for the following reasons:

  1. If you are on a network channel such as LinkedIn, someone you are connected to and who does not agree with your message may never use you in the future or pass work your way. You should never burn all your bridges. I wont be sending business their way.
  2. If the business that was made a mockery of found out and the article went viral, there would be a certain amount of people that may not use the business, thinking if they cannot get their domain/branding right, it could look like they do not have much money to invest in a decent domain name so what is the quality of their pizzas going to be, are they scrimping on the ingredients too?
  3. The business does not want to be seen by people that will join in on the banter. The business loses credibility.
  4. It shows unprofessionalism.
  5. You instantly lose trustworthiness and credibility.

The image below is proof in the pudding of what I was trying to say as low and behold a person actually commented about the innuendo the marketing agency implied about the domain name and the pizza guy.

I have redacted the person’s name that made the comment.

So, although this competitor thought it was funny to take the p#ss out of a company. I quickly jumped on the bandwagon in the Pizza Companies’ defense.

I tried to point out if this was a photo of my business being circulated around social media and I had a questionable domain name (I am a domain broker so that would never happen but if it did) and people were laughing at me I would if I was in the Pizza guy’s shoes, sue the entity that started it.

Not being a lawyer (solicitor), I used the wrong words, I said I would sue the entity for defamation of character but what I should have said was “I would sue them for Libel”.

Yes, this article came with trolls, and everyone seemed to be on the side of the competitor, congratulating him for his publicity stunt and stupidity.

However, for the pizza guy, his pizza domain will be stuck in my head, not for his delicious pizzas (as I have never tried them) but for his poor choice of the domain name and the article I read.

The one troll said any lawyer wanting to take this case on would also be taking the p#ss. I stopped interacting after that, as I did not want to add any further fuel to the fire. I defused the situation.

So unbeknown to the entities in this article, I consult with lawyers (solicitors) as I happen to own a solicitor’s directory and forum which is for sale:

(The Domain & Website Are For Sale Or Lease, along with and

What is libel and slander?

Headlines show us that celebrities and the rich and famous go through libel or slander lawsuits – however, it’s also a big problem for businesses and in the most extreme cases can damage a business’s reputation to the point where it can no longer continue trading.

So, what should a business do if it finds out that a third party is making libelous or slanderous statements about it?

The fundamental differences between libel and slander are when somebody makes a false or untrue statement or claim about an individual or an organization that harms their reputation or good standing, verbally or in writing.

Both cases are classed as defamation although there is an important difference between the two – libel concerns written or drawn statements, and photographs, whilst slander concerns verbal defamatory words.

Defamation is said to have occurred simply when a statement is made that lowers somebody’s opinion of your business as a result of hearing or reading it.

A brand that cannot afford a high-quality domain name may be questioned if they have enough finances for their business and the quality of the products or services they sell.

“Your brand is what people say about you when you’re not in the room. – Jeff Bezos, Founder,

Defamation is notorious on social media as I have found out and can often take place where individuals and customers are able to express their feelings about your business.

As an example: Price Chopper in the US saw a tweet that was criticizing them. They saw that the individual who had tweeted was employed by a business who they had some sort of commercial relationship with. And although the tweet wasn’t related to that relationship, and was on a personal account, they complained to the employing company that the tweet could jeopardize the relationship between the two companies, and they requested that the employer take some action against the tweeter.

What my competitor failed to see is even though he is one of my first connections on LinkedIn I am never going to send business his way or recommend him, as who is to say that he could not or would not slander me or anyone I sent his way further down the line? He lost credibility and trustworthiness posting that article on LinkedIn.

Another Case of defamation: In Preece v JD Wetherspoon plc, a pub manager was verbally abused by certain customers. The manager posted on her Facebook account about the situation and criticized the customers. A relative saw the comments and complained to the company which subsequently dismissed the manager for gross misconduct.

If your business finds itself in the unfortunate dilemma of having a libelous or slanderous statement made about them they need to collect all the evidence to make the case solid. It is very important to quickly assess the situation and, if necessary, take decisive action.

In most cases, no action will be taken as there is not enough evidence and witnesses may be reluctant to get involved. People are likely to hear the statement and/or may not take the comments seriously or back your corner.

One has to weigh up the pros and cons and if it is worth the money, time, and heartache of suing someone that may not have two cents (pennies) to rub together?

Sometimes causing unnecessary publicity from the lawsuit could actually further damage a business’s reputation and in such circumstances drawing attention to itself may actually do more harm than good.

If you feel this is the route to go through, are adamant you have enough evidence, and can prove you have lost business or will lose business, then the next step is to find a lawyer (solicitor).

Sometimes lawsuits can be avoided, and incidents nipped in the bud and mended what is broken by doing extensive PR Campaigns to show the business in good light.

In the case of the pizza guy, the best plan of action would be to change his domain name. He does not necessarily need to rebrand just have an exact match of searchable keywords and phrases in his domain name without the letter SH#T in the URL.

For the marketing company disrespecting his brand name, I would have done this differently if I were them, I would have reached out to the pizza guy and told him what people have noticed and are saying and then offer some relatable domain names, rather than making a mockery of his brand for a few likes and follows. (Low Blow PR Stunt).

What the marketing company (competitor) did was give me an idea to write an article that relates to my three sites: UK Domain Brokers Site and also the Cardiff Solicitors Site as well as the Marketing Journal and it gave me the opportunity to contact the pizza guy myself with a couple of domain names and offer him some marketing...thank you.

Legal action can be costly and time-consuming and there is no guarantee that the outcome, hence if people are laughing about a brand name behind the owner’s back, someone needs to step in and defend them.

A pizza guy may be an expert in baking pizzas and may not have the knowledge of SEO and Marketing, so PR stunt or not I will not be giving this marketing company any work or recommendations.

What if I need to take legal action?

To make a claim against libel or slander you must start legal proceedings within 12 months of the defamatory statement being made otherwise you will be legally unable to take any action against the other party.

How can I avoid making libelous or slanderous statements myself?

The best course of action is like I said earlier putting your brain in gear before putting your mouth in motion and quite simply ‘think before you speak!’ Be extremely careful about making accusations about another party, especially if you cannot provide proof that what you are saying is true.

Never make innuendos such as the marketing company did, and highlighted the letters SH#T in the domain name. This implies the guy’s pizzas are inferior. Sometimes it is better to keep your opinions to yourself.

I have not shared the previous article written by my competitor purposely as I do not want to draw further attention to something that should have been avoided providing the person posting the article had one ounce of common sense, which in my opinion he did not.

Simply highlighting the letters SH#T in the domain name was disrespectful to the domain owner even though he could have chosen a better domain.

Who wins at the end of this? I do of course because I have secured two exact match domain names that will help the pizza guy with his marketing and advertising?

I wonder what the competitor’s clients would think if this was brought to their attention, after all, my competitor has his clients on his landing page and I am sure it would not look good for him if he was seen to be disrespecting another company.

When publicly speaking about a third party one needs to be careful not to say anything derogatory or offensive, because making statements can leave you open to being sued for defamation or libel.

It is much better to empower, support, and find solutions for businesses that may be experiencing issues with branding and domain names rather than criticizing and laughing at the expense of their errors, for your own gains”.

#branding #domainnames #domainacquisitions #libel #defamation #lawsuits #defamationofcharacter #slander #derogaroty #innuendos

Keep your business moving forward

How To Monetise Your Domain Name Or Business.

How To Monetise Your Domain Name Or Your Business.


Domain Name / Website Optimisation.

So you have a domain name and you have listed it on marketplaces and nothing is working. You have emailed prospective buyers, you have networked and even advertised, and nada…

But what if I showed you a way to make money from your domain whilst you waited to get a sale.

This strategy can be implemented in any niche.

It does not have to be domain names it could be any industry. You could simply be a startup waiting for a new client and you are wondering what to do next to get some money coming in. Your business could be slow and you are now researching what to do next to pay off your loans and credit cards and possibly even worried about the price hikes of petrol, gas, electricity, and food.

Here are the strategies you can use after I reveal what I do to make money whilst you sleep.

The secret is cookies (not the edible kind) and here I will explain my method. As you may know, I have many websites and am implementing this across my SEO Link Wheel, but one website will do.

Firstly you need to have a decent amount of people that you can network with. Building an email list takes time. If you have many followers on your Facebook Page you could start there but I would try to exhaust all avenues.

Don’t worry if you don’t have a large following, you may be generating a lot of traffic each month to your website so you could integrate banner ads on your homepage and in the footer of your site.

You can also explore classified ads and PPC advertising. If you need some help with this just send us an email at

Now my sites are targeted at business owners and I do try and write content regularly to boost my traffic. However, in one of my niches (Domain Sales and Acquisitions), some of the domains on my books owned by domain investors are not high quality do not have equity, and may get traffic but no sales. What I try and do in these cases is write articles about the keywords in the domains, but that does not really help to bring food to the table. Hence I have devised a strategy to not only optimize (SEO) my articles but add High Ticket Affiliate Links. Why waste your time with low-cost commissions when you get to earn big bucks for the same amount of time and effort.

Now what I am about to share with you, you can integrate into your email signatures, autoresponders, using an affiliate link, or add custom HTML code banner ads to your websites, social media pages, and articles.

About BullionVault.

About BullionVault.

Affiliate Partner.


The affiliate partner I have chosen not only will help people to save money but if they want to make money on a side hustle or boost their income, you could be a referrer and help them whilst also making a commission. It is no good to advertise to people that may not be interested in your affiliate program. you need to target people and perhaps encourage them to invest in Gold Bullion and tell them by signing up they get free silver bullion. Who doesn’t want something for nothing?

Signing Up – You get a Gift.


What is even more exciting is by using the following referral link you will get:

  • 1/8 oz (4g) of silver bullion.
  • €1 and $1 and £1. However if you register from Japan you will get ¥100 instead of the £1.

You may use them and immediately sell and buy silver on the BullionVault dashboard. If you use the order skilfully you can accumulate a growing balance, by putting some money aside each month or by earning commissions.

You’ll find you can use several of the vaults and all the currencies. You’ll be trading live and just like any normal BullionVault account, only smaller, without risk.

BullionVault’s Referral Programme.


BullionVault is one of the most trusted businesses on the web. You can participate and earn a no-nonsense 25% share of our gross commission (including mark-up and mark-down) by introducing gold, silver, platinum, palladium, and to your friends or your own website’s visitors. It takes two minutes to set up and continues earning you respectable money for years.

When new customers are referred by you …

  • You get a full 25% share of commissions (including mark-up and mark-down)
  • You get further 6.25% share of commission (including mark-up and mark-down) on further new accounts referred in by those you introduced
  • You continue to generate commission income at the same rate on repeat business for a full 2 years from account creation – and many BullionVault customers deal repeatedly.
  • Your BullionVault account receives your commission instantly, with no complexities or delays.

To help you benefit we provide you with …

  • a simple link which you can share with your friends or put anywhere on your social media page or website.
  • banners, charts and widgets to embed on your site.
  • an on-line statement with line by line credits for your commission earnings.

How much can you earn?


By composing an email and sending it to his registered members our very first referrer earned $2,500 in his first month as a referrer. Bullion Vault has referrers from across the world generating revenue from the program. This is because thousands of astute people in this world are either wanting to make investments or make a lot of money from affiliate marketing.

There are also a lot of wealthy people turning to gold, silver, platinum, and palladium – and to BullionVault – as a response to currency expansion running out of control. They are looking for a product you can now introduce them to.


“If there is an easier route to purchasing bullion I have not found it.” TH

“Love the service and the site. Actually, your whole business model is a good one and like many excellent ideas are simple and just leaves me wondering why it hasn’t been done before.” RK

“It’s an absolutely incredibly good service/website, from everything to presentation, ease of use and security its very clear and a pleasure to use.” BR

How it works.


Becoming an affiliate is simple. First go to and Register, so that you have a BullionVault account. Please note that you will need to validate your BullionVault account to withdraw any proceeds.

Your referral link to BullionVault then takes the form:


Please remember to change MYUSERNAME to the BullionVault username you chose when registering.

You may notice that the URL string returned by clicking on the referral link is long. Please be reassured that your referral details will be captured in our database.

The html code you need to add to your website is:

<a href=””>BullionVault</a>

Please note that the above referral URL structure is the only way referrers can link to BullionVault. If you use any other URL structure then you will not receive any commission.

If you are looking to refer only one or two friends, another way we can record your referrals is on the BullionVault registration page in our marketing drop-down called “How did you first find BullionVault?”

In the drop-down is a field called “Referred by” which allows your friend to enter your BullionVault username (GOLDENDOMAIN) in the “Please enter the username” box.

If you have any questions or would like more information regarding the BullionVault Referral Programme or any other marketing query please contact us at

Example: Banner advert


If you would like to add a banner to your website, the html code you need to use is:

<a href=””><img src=”” title=”BullionVault” alt=”BullionVault” border=”0″ width=”468″ height=”60″></a>

Please remember again to change MYUSERNAME to the BullionVault username you chose when registering.

You can choose an alternative banner image from their banner catalogue.

Ways to refer.


Use your referral links and banners on your site, blogs, emails, message boards, personal social media pages, etc.

NB: If you use email please refrain from spamming.

You can also display the latest gold or silver buy and sell prices via our live price widgets. There are 4 banner sizes to choose from and you can include your referral id in the code.

You may also like to consider embedding BullionVault’s customizable gold and silver price chart on your website. You have two versions to choose from and both allow you to include your referral id in the code.

If you have any questions or would like more information regarding the BullionVault Referral Programme or any other marketing query please contact us at

Tracking your earnings.


You can track your referral program earnings online, by logging in and selecting HISTORY > REFERRALS.

From there you’ll see how many new accounts you’ve referred and how many of those have been funded. As soon as your first referred customer makes a deposit, you’ll see a breakdown of how much business you’ve generated and how much commission you’ve earned so far.

Commission shares are passed to you the instant your referred customers trade, so you’ll also see your earnings reflected in your account balance and online statement. Please note that you will need to validate your BullionVault account to withdraw any proceeds.

Terms and Conditions.

  • Referal commission relates to vaulted traded gold, silver, platinum and palladium products only. Coin and bar sales are excluded from referral commission.
  • You are entitled to receive commission at the stated rates (25% of BullionVault’s gross commission including mark-up and mark-down) where you are responsible for introducing a BullionVault customer via an appropriate link – according to the procedures of the referral program.
  • You are entitled to receive commission at the stated rates (6.25% of BullionVault’s gross commission including mark-up and mark-down) where a new BullionVault customer was referred by someone you referred – according to the procedures of the programme.
  • You will generate commission share for a period of 2 years. The two-year period will start on the account creation date of the referred customer.
  • You understand that a prospective user coming to BullionVault via your referral link may not register an account during that visit. In order to track these prospects, BullionVault will seek to place a 2-month cookie on their computer system, identifying you as the referrer.
  • You understand that this can only happen where (i) the prospect chooses to accept our cookies and cookie policy (ii) it is allowed by their browser settings, and (iii) no pre-existing equivalent cookie referencing another referrer would be replaced.
  • You accept that the existence of a pre-existing cookie will cause that referrer to benefit by commission sharing instead of you. You acknowledge that you understand that sometimes you will benefit from this policy – where you are in fact the first referrer – and sometimes you will lose out – where you are a second or subsequent referrer.
  • You acknowledge that the expiry of the cookie on a referred customer’s machine within two months of the referral during which time the prospect has neither registered nor visited the BullionVault site causes the cookie containing your referrer id to be expunged.
  • You acknowledge that housekeeping utilities in use by the visitor may cause the cookie to be expunged before the time period is up, and that in this event BullionVault is not expected to identify you as the first referrer.
  • Only referrers using the prescribed referral URL structure as detailed above will generate commission. Any referrer linking to BullionVault using an incorrect URL structure after 31st March 2015 will have their commission halted and account frozen until they switch to the prescribed referral URL.
  • Existing BullionVault customers whose details are already held on the BullionVault database will not be included in the commission share if they open a new account via your referral links.
  • You acknowledge that while your account will be credited immediately when you start earning commissions you will need to validate your BullionVault account in line with existing BullionVault customer terms and conditions.
  • If you have not validated your account within 8 weeks of starting to earn commissions we will begin charging you a late validation penalty fee of $30 per month until your account is validated.
  • If you have not validated your account within 1 year of the date you started to earn commission, we reserve the right to reclaim any referral commission.
  • You accept that we will charge your account a wire or equivalent banking fee when you withdraw your commissions to your validated bank account.
  • You will not refer your own accounts or those of your spouse. You understand that where doubt exists BullionVault may prevent withdrawal of referral earnings until a reasonable number of accounts have been referred and funded.
  • All material offered for your use remains copyright of BullionVault/Galmarley Ltd. By reproducing it in any way — whether by email, website, print or any other medium, and including substantive amendments — you hereby agree to use this material solely for promoting BullionVault alone.
  • Your websites will not contain any material which is defamatory, violent, pornographic, unlawful, threatening, obscene or racially, ethnically, or otherwise discriminatory or in breach of any third-party rights and shall not link to any such material. Infringement will result in the loss of all referral income.
  • You will at all times conduct yourself with all due skill, care and diligence, including Good Industry Practice, and in accordance with your own established procedures and all applicable laws, enactments, orders, regulations and other similar instrument.
  • BullionVault will not tolerate any abuse in its name of international “anti-spam” regulations. Infringement will result in the loss of all referral income, howsoever generated. In promoting BullionVault by email, you hereby accept liability for ensuring your lists are up-to-date, “opt in” only, and fully compliant with your local data protection legislation.
  • You will not register any domain names or register keywords, search terms or other identifiers for use in any search engine, social media network, portal, sponsored advertising service or other search or referral service or include meta tag keywords on their website that incorporate terms which are identical to, similar to or could be reasonably confused with BullionVault services and/or Website, trademarks (or other trademarks owned by BullionVault) and you will at all times comply with such guidelines for the use of BullionVault’s services and website and trademarks as may be issued from time to time. You may be contacted by BullionVault to change the referral tracking links you are using and associated html code. You will have 45 days to action this request. If any of the above actions are undertaken we will halt your commission and freeze your account.
  • If your BullionVault account is closed you will cease to earn any referral commission from the users you have referred that are linked to your account.
  • These are BullionVault’s Referral Programme Terms and Conditions as of 22nd May 2019. These terms and conditions are subject to change with 30 days notice to active referrers.

#monetisation #affiliatemarketing #bullionvault #domainmonetisation #residuleincome #highticketaffiliateprogram #affiliateprogram #goldbullion #silverbullion #freesilverbullion #goldbars #goldcoins #goldingots #silverbars #silvercoins #silveringots

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July 2024